GART-1060: Graphic Arts Terminology ( Online | Spring 2018 )

Download this syllabus as a PDF Document.

Instructor Information
Instructor Name

Patsy R. Fancher

Instructor Rank

Professor Graphic Arts Technology

Department Chair-Communications, Graphic and Fine Arts

Instructor Email
Instructor Website

Instructor Office

Macon Campus: MAB271C

Union Campus: UA220

Office Hours

 Call 333-5251 for an appointment.

Instructor Phone


Course Information
Course Description

This course will cover terminology and production methodology used in Graphic Arts. This course will expose students to the elements of graphic design as well as: history, types of printing, type, paper, ink, resolutions halftone screening, and preparing files for production output. This course will focus on prepress, but will also include multimedia terminology. (3 credit hours)

Student Learning Objectives

 Upon successful completion of this course, the student will have an understanding of or have been introduced to terminology used in the graphic arts industry. Additionally, the successful student will have been introduced to procedures and methodology needed to understand the general description and differences of the major printing methods, the generation and management of halftones, the production mathematical formulas needed to create resolution ratios, and the proper method to save, collect, and send files for efficient production.





Instructional / Learning Methods

 Reading, research, projects and assignments.

Textbooks, Supplementary Materials, Hardware, and Software Requirements
Required Text

Graphic Communications The Printed Image 5th Edition

ISBN# 978-1-60525-061-8

Hardware Requirements

If this course requires the use of a computer, these are general recommendations for accessing any of the services that Southwest offers on the Web (e.g. My.Southwest, etc.).

  • minimum Pentium IV or higher processor (recommended)
  • SVGA monitor, minimum resolution 800x600 (1024x768 strongly recommended)
  • CD-ROM or DVD drive
  • floppy drive, zip drive, or CD-RW drive
  • Mouse or compatible pointing device
  • at least 512 MB of RAM (recommended)
  • (optional) printer
Software Requirements

The software listed below is recommended for any student accessing Southwest services through the internet. Your course may have specific software requirements.

  • Windows 7, Vista, XP
  • Mac OS X (up to 10.6) (OS 10.6 recommended)
  • Linux with a Supported Browser
  • Microsoft Edge+
  • IE 10 & 11: some issues+
  • Firefox (latest)+
  • Firefox ESR+
  • Chrome (latest)+
  • Current Anti-Virus protection
  • Reliable Internet connection (broadband recommended but not required)

Many instructors may require assignments to be submitted using Microsoft Excel or Microsoft Word. To learn how to obtain discounted software from Microsoft, visit

Assessment and Grading
Method of Evaluation

 Quizzies, Assignments, Discussions, Mid-term Exam and Final Exam Project.

Grading Scale


Grading Procedure:

It is possible to earn 1000 points during this course provided all assignments are completed and submitted by the due dates listed on the calendar.

Activities from which to gain points are as follows:

Online discussion:  This is an opportunity for students to share reactions to material read in the textbook and/or in the Web Exploration activities.  Points will be assigned to each student based on involvement in the discussions.  10 points are possible for each assignment.

Quizzes:  These quizzes are used to assess understanding of concepts presented in the textbook and to provide practice for the mid-term and final examinations.  10 points are possible on each quiz.

Mid-term examination:  The mid-term exam will consist of questions from Modules 1-7.  The exam is worth 200 points.

Final examination:  The final exam will consist of questions from Modules 8-12.  200 points are possible on the exam.

Career report:  Students will read Chapter 25 in the textbook, research a Graphic Arts career of choice and complete a brief report including a cover page and a page of references.  140 points are possible for this assignment.

Final Project: Students will upload a PowerPoint Presentation to the Dropbox. Details of the project can be found in the course work. The project is worth 200 points.

Each student is expected to submit his or her own work.  Any form of plagiarism or cheating may result in a grade of F for the assignment or for the course.

Grading Scale:

Your grade will be based on your total points earned using the following scale:

Percent            Points                 Grade

93 – 100%       930 – 1000        A

85 – 92.9%      850 -929            B

77 – 84.9%      770 – 849          C

69 – 76.0%      690 – 769          D

69%                 Below 690         F

Graded Items:

13 Discussions -  130 points (10 each)

13 Quizzes – 130 points (10 each)

Mid-Term – 200 points

Final – 200 points

Career Report – 140 points

Final Project – 200

Grading Procedure:  The final course grade will be determined according to the following scale:

Grade Topics



Total Value


13 @ 10 points each

All open book quizzes must be taken  online in D2L and  submitted by the deadline date.

130 points   

Mid-Term Exam

1 @ 200 points

Taken online in D2L and  submitted by the deadline date. This will be a timed test.

200 points 

Final Exam

1 @ 200 points

Taken online in D2L and  submitted by the deadline date. This will be a timed test.

200 points 

Career Report

1@ 140 points

Career Report will be uploaded to the Dropbox. 

140 points 


13 @ 10 points

Topics will be posted on the Discussion Board. Check calendar for posting dates.

130 points   




1000  Points 


Testing Procedure / Policy

Your numerical grade will be determined by your performance on the quizzes for each Module. You will find a link to the quiz in each Module and also on the course navigation bar.  

Please complete each activities to fully participate in the class and to demonstrate your understanding of each module. You will find the due dates listed on the course calendar.

  1. Complete the Quiz in each module. You may refer to your syllabus, and your textbook as you work on this. When you finish, check your score. You will be able to take the quiz two times with the highest score counting for your grade. If you miss something the first time, you should refer to your syllabus or the textbook for correct information before completing and submitting the quiz a second time.
Major Assignments

The course has a Getting Started, Course Introduction, 12 Chapter, a Report, a Project and Final Exam module. There is a discussion topic, quiz and project to be completed for each module by a given due date.

Participation / Attendance Policy

Your numerical grade will be determined by your participation in the online discussions, your performance on the quizzes and your submitions of projects in the dropbox for each Module. You will find a link to the discussion board and quiz in each Module as well as the dropbox and also on the course navigation bar.  

Please complete the activities in each module to fully participate in the class and to demonstrate your understanding of the material. You will find the due dates listed on the course calendar.

Guidelines for Communications
Email Guidelines

In this course there are two types of correspondence that require written responses. These are the Discussions and emails. Even though you may be in the habit of "text messaging" and composing informal e-mail messages, you should keep in mind that your responses to these should conform to traditional writing standards rather than the informal style to which you may have become accustomed. Developing the habit of using the standard writing style will help you to prepare for all other college writing assignments and your career. Consequently, your discussion messages and email responses will be graded according to the rubrics explained below.

NOTE: I will not grade any correspondence that does not conform to these standards.

  1. Your messages must be written in complete sentence structure with correct spelling. Please note that the word "I" is always capitalized. Sentences must begin with capital letters and end with appropriate punctuation. 
  2. Your messages must be written in paragraphs of at least three sentences.
  3. You must have at least two Discussion postings per topic. In the first message you should comment on something you have read either in the textbook or in the Web Exploration assignment. Give your reaction to it or an application of it. Your other messages can be responses to postings by other students.
  4. All messages must be posted by the due dates listed on the course calendar.

Each student has been provided a Southwest e-mail account. Please do not email your classmates unless the topic relates specifically to this course. E-mails that contain advertisements, solicitations, personal interests, etc. are strictly forbidden. Below are a few guidelines that you should keep in mind when sending email:

  • Always include a subject line.
  • Typing in all CAPS is considered SHOUTING in Cyberspace. So please use upper and lower case characters when sending e-mails.
  • Remember, without facial expressions some comments may be taken the wrong way. Be careful in wording your e-mails and use good Netiquette
  • Use standard fonts.
  • Do not send large attachments without permission.
  • Respect the privacy of other class members.

Online instructors will respond to all e-mails within 48 hours.

Discussion Guidelines

Below are a few guidelines that should be adhered to when using the Discussion forum. Messages that contain advertisements, solicitations, personal interests, etc. are strictly forbidden.

  • Review the discussion threads thoroughly before entering the discussion.
  • Please try to maintain threads by using the "Reply" button rather starting a new topic.
  • Do not make insulting or inflammatory statements to other members of the class. Be respectful of others' ideas.
  • Be patient and read the comments of other group members thoroughly before entering your remarks.
  • Be positive and constructive in group discussions.
  • Respond in a thoughtful and timely manner.
Technical Support
Technical Support

My.Southwest: Submit a Student Technical Support Request. Please provide a full detailed explanation of the problem.

PAWS: For course related questions, contact your instructor. For technical issues with the PAWS website, contact the College Helpdesk at (901) 333-4357.

Student Services
Embedded Librarian Service This service may be found inside PAWS courses.
Two Southwest Librarians are assigned to work with you and your instructor throughout the course for the entire semester. The Librarians will suggest library resources and answer questions sent to "Ask A Librarian".

To contact a Librarian, go to the Classlist and select the "Ask A Librarian" tab.
Student Services Links

Academic Support

The Academic Support Center (ASC) provides free services and resources to help Southwest students successfully reach their academic and career goals. These services include tutoring by peer and master tutors, computer labs, success workshops, academic coaching, early alerts from your instructors and areas for individual or group study at numerous locations. The ASC also provides Supplemental Instruction in some of our general education classes and the Center is also responsible for Academic Progress Reporting so that you will be award of your academic standing during the 5th-6th week of the semester. Online tutoring services are offered through Smarthinking 24 hours a day, 7 days a week. Simply login to your PAWS to access this online tutoring resource.

Drop/Withdrawal Dates

See the official college catalog for the current withdrawal policies. Important semester drop and withdrawal dates can be found on the college Web site at

Academic Misconduct

Plagiarism, cheating, and other forms of academic dishonesty are prohibited. A student guilty of academic misconduct, either directly or indirectly, through participation or assistance, is immediately responsible to the instructor of the class. The instructor has the authority to assign an “F” grade or a zero for the exercise or examination, or to assign an “F” for the course. College sanctions for academic misconduct may include suspension or dismissal from the College. Please see the section in the current Catalog on Academic Misconduct.

Classroom Behavior: Any student engaged in disruptive conduct or conduct violating the general rules or regulations of the College may be ordered to temporarily leave the classroom. Extended or permanent exclusion from the classroom can be achieved only through appropriate procedures of the College.

Open Labs

Macon Cove

  • Academic Support Center: Available during working hours
  • Bert Bornblum Library: Available during library hours
  • Farris 2131: M-R 8-5:30, F 804:30

Union Avenue

  • Academic Support Center - F Building, Room 319, available during working hours
  • Parrish Library - Available during library hours
  • M105: 8-6:30


  • Computer Lab- Room 101 (Please note - this room is available when classes are not scheduled. Schedule fluctuates each semester.)
  • Library - Available during Library hours only.

Maxine Smith

  • Open Lab- Room 101.
  • Library - Available during Library hours only.


  • Open Lab Building 6, Room 127
  • Library - Available during Library hours only.
Syllabus Updates The instructor reserves the right to make changes as necessary to this syllabus. If changes are necessitated during the term of the course, the instructor will immediately notify students of such changes.